Host Mike Conway spends an hour with Malcolm Abrams, editor and publisher of the new Bloom magazine, celebrating life in Bloomington with smartly-written articles and amazing art direction. Abrams talks about how he came to Bloomington and why he decided to start a magazine here. Abrams has more than 30 years of magazine experience and worked out of New York City for much of that time. A chance visit to Bloomington caused him to move here and start the magazine. Bloom magazine is a celebration of what makes Bloomington unique and a great place to live.